Audi Claims Women Like Butch Cars Because It Needs It To Be True

Audi is claiming women want butch, masculine, testosterone-saturated designs when it comes to their automobiles. Though it isn’t clear if they’re doing this because the automaker conducted extensive research on the matter or because they happen to be selling a muscular-looking crossover they’re really hoping will be popular with women.

Truth be told, while we wouldn’t have expected male and female tastes to perfectly overlap, we didn’t know that women were biased toward vehicular beefcake one way or the other.